Money is always harder to earn than to spend, cultivate your saving and investment culture, Many peopby consider the investment's risk, return and liquidity gets a copy of our book for more on the investment and savings conversation stop at saving  but it's good to know the money saved is like a seed that might need to germinate and grow to propel you to the next level

The Kenyan savings culture is worse at 13% compared to the African average of 17% and the East African average of 20% this is according to an analysis done in 2021 Read here. Many times people promise to start their savings journey as soon as they get a pay rise, have enough money to go around, pay off debts, and the like, however savings is more of a mentality put to action rather than I will do kind of an approach and so it is good to note that you will never have enough money to start saving you just have to start doing it.

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Given that savings are the first in the investment journey below are key recommendation on how this can be improved: 

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1. Budgeting and adjusting spending habits - The easiest way to bring to life a vibrant savings culture is by commanding your money and that is done through creating a working budget.  

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2. Set an investment goal - Establish a goal you wish to achieve under a given time and tie the amount of money the goal requires. Break the amount identified into small chunks to avoid anxiety and stress brought about by high-target money goals you might wish to achieve.

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3. Pick an Investment platform - Decide where you want to invest your money though by considering the risk, return, and liquidity of the investment.

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5. Automate your savings/Investments  - This may be through joining an automated savings platform or writing a standing order to a bank or any financial institution you are a part of that they can automatically deduct money from your account as soon as it hits your account.

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6. Join hands with others like the Savings challenges - One of the most vibrant savings challenges that have been initiated by Kenyans is the M-shwari 52 weeks savings challenge, a program aimed to cultivate a saving culture among Kenyans whereby they save little amounts spread out across the year.

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Finally, have an end goal in mind for what you want to achieve with the money you are saving. It's important to note that without a goal one may at times lose the grip of what they had purposed to do. For more on the investment and savings conversation get a copy of our book. Thrive

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